In a significant shift, Google Pay has started levying convenience fees on utility bill payments made through credit and debit cards. Previously, the popular UPI (Unified Payments Interface) platform charged a nominal Rs. 3 service fee for mobile recharges but had not applied any fees to utility bill payments. According to a recent report, the platform will now introduce additional charges for services like electricity, water, and piped gas bills.
The new charges, ranging from 0.5% to 1% of the transaction value, will apply to credit and debit card payments for utility bills. Along with these fees, users will also be charged applicable Goods and Services Tax (GST). This processing fee is now in line with similar practices adopted by other major UPI platforms such as Paytm and PhonePe, both of which charge varying fees for card payments.
Google Pay had previously absorbed the fees for processing peer-to-merchant transactions, which typically cost around 0.25% of the total transaction value. However, with this new move, the platform is passing on this cost to users. The company clarified that UPI-linked bank account payments will remain unaffected by this fee, meaning that payments through bank accounts will still be free of charge.
The introduction of these convenience fees indicates a shift towards making such charges a standard practice across the UPI payment ecosystem. Paytm and PhonePe already charge their users for similar services. Paytm’s fees range from Rs. 1 to Rs. 40, while PhonePe’s charges mirror those of Google Pay.
This change also follows a broader trend in the digital payment industry, as platforms adjust their business models to cover the costs of payment processing. While users may not be thrilled about the new charges, they are becoming increasingly common across payment services.
While the new fee structure may impact users who prefer to pay utility bills with credit or debit cards, it will not affect those who use UPI-linked bank accounts for transactions. For many, this shift could encourage the use of UPI-linked accounts to avoid the additional charges.
In January 2025, UPI recorded over 16.99 billion transactions, with a total value of Rs. 23.48 lakh crore. This is a 1% increase compared to December 2024, reflecting the growing adoption of digital payments across India. As UPI continues to thrive, it remains to be seen whether other platforms will follow suit in implementing similar convenience fees.
While Google Pay’s new charges may seem like a step towards more standard practices in the digital payments sector, they also highlight the balancing act that companies must perform between user convenience and cost recovery. As payment volumes grow and businesses continue to absorb transaction costs, it is likely that such fees will become more commonplace.
This change also invites users to consider alternatives, especially those looking to minimize fees while still enjoying the convenience of digital payments. With various payment platforms offering different fee structures, users may need to weigh the pros and cons of each option.
In conclusion, while Google Pay’s introduction of convenience fees marks a new chapter for UPI platforms, it also reflects the changing landscape of digital payments. As the industry adapts to evolving economic conditions, users will need to stay informed about fee structures and make decisions that best suit their needs.